← MachineRank

yahoo.com

72Rescan
72/100

Good

Yahoo is a long-running web portal offering news, email, search, finance, sports, weather, shopping and video content, and describes itself as 'the trusted guide for millions globally' for over 30 years. It also provides advertising solutions such as Yahoo Ads and Yahoo DSP for advertisers and partners.

5 improvements found

Category profile

Understanding
82
Answerability
86
Discoverabilitygap
63
overall

What AI gets

Yahoo

Yahoo Mail

Yahoo Search

What AI misses

Shopping platform role

Homepage personalization mechanics

Duplicate homepage content

Top opportunity

HIGH IMPACT

llms.txt

llms.txt gives language models a concise map of the site's most important content.

CONSTRAINT Trust & Citability43

Answerability

867 / 11 answered

What advertising and business solutions does Yahoo offer to partners?

How can someone contact Yahoo or inquire about business solutions?

Make yahoo.com better for AI

MachineRank found 5 opportunities. Select issues to build a fix plan.

Select issues to fix

5 opportunities

01

llms.txt

HIGH

llms.txt gives language models a concise map of the site's most important content.

Evidence

E01GET https://yahoo.com/llms.txt → 404

Why it matters

Language models actively look for llms.txt to get a curated view of your site's most important content. Without it, models have to guess which pages matter.

# Example llms.txt
# Company description
> We provide [your product/service].

## Key pages
- [Homepage](https://example.com/)
- [Docs](https://example.com/docs)
- [API Reference](https://example.com/api)
02

XML sitemap

HIGH

sitemap.xml helps crawlers discover all important pages.

Evidence

E01GET https://yahoo.com/sitemap.xml → 404

Why it matters

Without a sitemap, crawlers must discover pages through links alone, which often leads to incomplete indexing of important content.

03

Semantic heading structure

MEDIUM

A clear heading hierarchy (H1 → H2 → H3) helps AI parse content structure.

Evidence

E01No H1 tag found on homepage

Why it matters

Addressing this issue will improve how accurately AI systems can understand and represent your site.

04

Contact information

MEDIUM

Accessible contact information establishes trust and citability for AI systems.

Evidence

E01No contact page or email address found

Why it matters

Accessible contact information helps establish trust and allows AI systems to cite you as a real, reachable organization.

05

Privacy policy & Terms

MEDIUM

Legal pages establish legitimacy and are signals of a trustworthy site.

Evidence

E01No privacy policy or terms of service found

Why it matters

Privacy policy and terms of service pages signal legitimacy and are required by many AI content policies for citing or referencing a site.